We are Kindred.

An independent PR and comms agency making positive change

For us, positive change is serious business. We believe strong purpose and strong performance aren’t mutually exclusive. We work with brands and organisations that want to achieve both.

And we’re serious about how we do it. We create campaigns that have the power to improve the lives of people, strengthen communities and enhance the wellbeing of the world.

Read about what we do or see our work to find out more.

What we offer.

Strategy and Creative

  • Positive change comms consultancy
  • Communications strategy
  • Paid social planning
  • Research and analysis
  • Idea generation
  • Behaviour change consultancy
  • Social media strategy
  • Message development
  • Content strategy

Content and Campaign Delivery

  • 360 comms campaigns
  • Press office
  • Community management
  • Content creation
  • Advertising
  • Partnership marketing
  • Events
  • PR and media relations
  • Social media
  • Influencer outreach and co-creation
  • Design and branding
  • Paid social implementation
  • Stakeholder relations

View our what we do page for more info

Our work.

Gosh! — OMG! Lunch Bells

We helped deliver the best ever sales month on record for Gosh!

Influencers / Media relations / PR
Influencers / Media relations / PR
WRAP — Wasting Food Feeds Climate Change

We persuaded 9.4 million people to change their food waste behaviours.

360 comms campaign / Behaviour change
360 comms campaign / Behaviour change
IET — Backpack to the Future

We inspired 14% more school-age kids to agree that anyone can be an engineer.

Content / Influencers / Partnership marketing / PR
Content / Influencers / Partnership marketing / PR
ZenAuto — Green Car Cross Code

We boosted views of EVs by 22%

Content / Partnership marketing / PR
Content / Partnership marketing / PR
Show me more work

Who we work with.

Recognition highlights.

News & views.

New work

The beavers are back!
New work

‘Gas Safety Guardians’ – heroes of the household
New work

Kindred appointed by Save the Children for 2023 Christmas Jumper Day
Positive change in action

We’re publishing our pay gap data – will you?
New work

GOSH! OMG Lunch Bells
Positive change

What climate activists can learn from Barbie
Positive change in action

Kindred’s first B Corp Birthday Bonanza
Positive change

Introducing our first annual Impact Report.
Positive change in action

Less Concrete More Jungle Kindred’s nature-focussed studio.
Positive change

Why Positive Change is Serious Business.
View all news & views