Social media at Kindred
Social media at Kindred.
Social media is where culture happens, where communities form, where news breaks and movements start. It’s fast, it changes constantly. But get it right and you’re not just projecting at audiences, you’re part of the conversation.
From TikTok trending sounds to LinkedIn thought-leadership, yet-another-Instagram-change to whatever’s doing the rounds on Reddit, our social media strategists stay on top of it so you don’t have to. We combine platform knowledge, creativity, and behavioural insights to develop strategies and content that cut through and get people to do something.
Our ‘whatever works’ approach to audience engagement means we’ve used memes to make financial topics engaging for small business owners, driven downloads and sign-ups to a global workplace mental health commitment through LinkedIn ads, and achieved a 33% increase in calls to CrimeStoppers via a Snapchat campaign about Money Muling.
What we deliver.
- Social media strategies that go beyond broadcasting messages on Meta
- Content planning across organic and paid to maximise performance against objectives
- Paid social planning that makes every pound work harder
- Creation and production of scroll-stopping social-first content
- Building and engaging with online communities
- Spotting online trends, turning them into actionable insights and content for maximising cut-through
What our clients say.
"The Kindred senior team have always remained so involved and visible, but we equally 100% trust and enjoy working with everyone who works on our account. They understand the challenges we face as an NGO, as well as the opportunities, the risk versus reward, and how to help us to do exciting and impactful work.”
Rose Ely, Senior Communications Manager, EMF